Wednesday, May 4, 2011

Samsung Hired David Beckham as global brand ambassador:




  Some people may pointed out that David Beckham is a part-time footballer, because most of his time is spending  in ad campaigns and photo shoots. They are right, it seems this is the exact reason why Samsung has chosen him as its Olympic Games Ambassador.

  Mr.Beckham is charged with the job to disseminate the news that Samsung is a sponsor for the 2012 Olympic Games that will take place in London, which happens to be Beckham's birth place.

"The collaboration will start with appearances in multi-platform advertisements  and public relations campaigns, by covering various elements of Samsung's London 2012 marketing programme."

  Samsung is quite aggressive with its Galaxy S II ads, but we guess that hiring David Beckham as a global brand ambassador for the company brings there  efforts to a  new level.

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